Data Protection

1) Information on the Collection of Personal Data and Contact Details of the Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data is all data with which you can be personally identified.

1.2 The controller in charge for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Zermatt Kaffee Rösterei GmbH, Spissstraße 67, 3920 Zermatt, Switzerland, E-Mail: datenschutz@zermattrosterei.ch. The controller in charge of the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

1.3 The controller has designated a data protection officer for this website. He can be reached as follows: “datenschutz@zermattrosterei.ch”

1.4 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the controller). You can recognize an encrypted connection by the character string https:// and the lock symbol in your browser line.

2) Data Collection When You Visit Our Website

When using our website for information only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called “server log files”). When you visit our website, we collect the following data that is technically necessary for us to display the website to you:

• Our visited website
• Date and time at the moment of access
• Amount of data sent in bytes
• Source/reference from which you came to the page
• Browser used
• Operating system used
• IP address used (if applicable: in anonymized form)

Data processing is carried out in accordance with Art. 6 (1) point f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files subsequently, if there are any concrete indications of illegal use.

3) Cookies

In order to make your visit to our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your terminal and enable us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process specific user information such as browser and location data as well as IP address values according to individual requirements. Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie.

In some cases, cookies are used to simplify the ordering process by saving settings (e.g. remembering the content of a virtual shopping basket for a later visit to the website). If personal data are also processed by individual cookies set by us, the processing is carried out in accordance with Art. 6 (1) point b GDPR either for the execution of the contract or in accordance with Art. 6 (1) point f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.

We work together with advertising partners who help us to make our website more interesting for you. For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (third-party cookies). You will be informed individually and separately about the use of such cookies and the scope of the information collected in each case within the following sections.

Service

Reason for use

Terms

Enabled

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Cookies

We use cookies to analyze visitor behavior.

   Yes     No   

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Google Analytics

Google Analytics is used to analyze website traffic.

Terms

   Yes     No   

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Facebook Pixel

Facebook Pixel is used to analyze visitor behavior.

Terms

   Yes     No   

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Since you are not logged in we save these settings in a cookie. These settings are thus only active on this PC.

Please note that you can set your browser in such a way that you are informed about the setting of cookies and you can decide individually about their acceptance or exclude the acceptance of cookies for certain cases or generally. Each browser differs in the way it manages the cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You will find these for the respective browsers under the following links:

Internet Explorer: http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies

Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen

Chrome: http://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647

Safari: https://support.apple.com/kb/ph21411?locale=de_DE

Opera: http://help.opera.com/Windows/10.20/de/cookies.html

4) Contacting

In the context of contacting us (e.g. via contact form or e-mail), personal data is collected. Which data is collected in the case of a contact form can be seen from the respective contact form. These data are stored and used exclusively for the purpose of responding to your request or for establishing contact and for the associated technical administration. The legal basis for processing data is our legitimate interest in responding to your request in accordance with Art. 6 (1) point f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 (1) point b GDPR. Your data will be deleted after final processing of your enquiry; this is the case if it can be inferred from the circumstances that the facts in question have been finally clarified, provided that there are no legal storage obligations to the contrary.

5) Data Processing When Opening a Customer Account and for Contract Processing

Pursuant to Art. 6 (1) point b GDPR, personal data will continue to be collected and processed if you provide them to us for the execution of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. It is possible to delete your customer account at any time. This can be done by sending a message to the above-mentioned address of the controller. We store and use the data provided by you for contract processing. After complete processing of the contract or deletion of your customer account, your data will be blocked in consideration of tax and commercial retention periods and deleted after expiry of these periods, unless you have expressly consented to further use of your data or a legally permitted further use of data has been reserved by our site, about which we will inform you accordingly below.

5.1 Bexio – Buchhaltungssoftware

Bei einem Kauf eines kostenpflichtigen Produkts oder einer Dienstleistung, werden die Kundenstammdaten für die Erstellung einer Rechnung an den ERP-Dienstleister Bexio weiterverschickt. Diese Daten werden explizit für die Rechnungsstellung benötigt und verarbeitet. Bei einer Account-Löschung auf dieser Website, dürfen diese Daten aufgrund der Rechnungs-Aufbewahrungspflicht des Schweizerischen Obligationenrecht Artikel 957ff. für eine Dauer von zehn Jahren nicht gelöscht werden.

Abschluss eines Data-Processing-Agreements

Wir haben ein sog. „Data-Processing-Agreement“ mit Bexio abgeschlossen, in dem wir Bexio verpflichten, die Daten unserer Kunden zu schützen und sie nicht an Dritte weiterzugeben. Dieser Vertrag kann unter folgendem Link eingesehen werden: https://www.bexio.com/files/content/documents/auftragsverarbeitung_DE.pdf

6) Use of Your Data for Direct Advertising

6.1 Newsletter If you subscribe to our e-mail newsletter, we will send you regular information about our offers. The only mandatory information for sending the newsletter is your e-mail address. The indication of additional possible data is voluntary and is used to be able to address you personally. We use the so-called double opt-in procedure for sending the newsletter. This means that we will not send you an e-mail newsletter, unless you have expressly confirmed to us that you agree to the sending of the newsletter. We will then send you a confirmation e-mail asking you to confirm that you wish to receive future newsletters by clicking on an appropriate link.

By activating the confirmation link, you give us your consent to the use of your personal data in accordance with Art. 6 (1) point a GDPR. When you register for the newsletter, we store your IP address entered by the Internet Service Provider (ISP) as well as the date and time of registration so that we can trace any possible misuse of your e-mail address at a later time. The data collected by us when registering for the newsletter will be used exclusively for the purpose of advertising by means of the newsletter. You can unsubscribe from the newsletter at any time via the link provided in the newsletter or by sending a message to the responsible person named above. After your cancellation, your e-mail address will immediately be deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use data in excess thereof, which is permitted by law and about which we inform you in this declaration.

If you have provided us with your e-mail address when purchasing products, we reserve the right to regularly send you offers for products similar to those already purchased from our range by e-mail. Pursuant to Section 7 (3) German law against unfair competition, we do not need to obtain separate consent from you for this. In this respect, data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising pursuant to Art. 6 (1) point f GDPR. If you have initially objected to the use of your e-mail address for this purpose, we will not send you an e-mail. You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by notifying the controller named at the beginning. In this regard, you only have to pay the transmission costs according to the basic tariffs. Upon receipt of your objection, the use of your e-mail address for advertising purposes will cease immediately.

6.2 Newsletter via MailChimp

Our e-mail newsletters are sent via the technical service provider, The Rocket Science Group, LLC d/b/a MailChimp, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA (http://www.mailchimp.com/), to whom we pass on the data you provided when registering for the newsletter. This disclosure is made in accordance with Art. 6 (1) point f GDPR and serves our legitimate interest in the use of an effective, secure and user-friendly newsletter system. Please note that your data is usually transferred to a MailChimp server in the USA and stored there.

MailChimp uses this information to send and statistically evaluate the newsletter on our behalf. For evaluation purposes, the e-mails sent contain so-called web beacons or tracking pixels, which represent single-pixel image files stored on our website. This allows us to determine whether a newsletter message has been opened and which links have been clicked on. In addition, technical information is recorded (e.g. time of retrieval, IP address, browser type and operating system). The data are raised exclusively in a pseudonymized format and are not linked with other personal data from you. A direct personal relationship is excluded. This data is used exclusively for statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of the recipients.

If you wish to object to the data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.

Furthermore, MailChimp can use this data according to Art. 6 (1) point f GDPR even on the basis of its own legitimate interest in the demand-oriented design and optimization of the service as well as for market research purposes, for example to determine from which countries recipients come. However, MailChimp does not use the data of our newsletter recipients to address those recipients or pass that data on to third parties.

To protect your data in the USA, we have concluded a data processing agreement (“Data-Processing-Agreement”) with MailChimp on the basis of the standard contractual clauses of the European Commission to enable the transmission of your personal data to MailChimp. If interested, this data processing agreement can be viewed at the following Internet link: http://mailchimp.com/legal/forms/data-processing-agreement/.

MailChimp is also certified under the US-European data protection agreement “Privacy Shield” and thus undertakes to comply with EU data protection regulations.

The data protection regulations of MailChimp can be viewed at: https://mailchimp.com/legal/privacy/

6.3 Werbung per Briefpost

Auf Grundlage unseres berechtigten Interesses an personalisierter Direktwerbung behalten wir uns vor, Ihren Vor- und Nachnamen, Ihre Postanschrift und – soweit wir diese zusätzlichen Angaben im Rahmen der Vertragsbeziehung von Ihnen erhalten haben – Ihren Titel, akademischen Grad, Ihr Geburtsjahr und Ihre Berufs-, Branchen- oder Geschäftsbezeichnung gemäß Art. 6 Abs. 1 lit. f DSGVO zu speichern und für die Zusendung von interessanten Angeboten und Informationen zu unseren Produkten per Briefpost zu nutzen.

Sie können der Speicherung und Nutzung Ihrer Daten zu diesem Zweck jederzeit durch eine entsprechende Nachricht an den Verantwortlichen widersprechen.

7) Processing of Data for the Purpose of Order Handling

7.1 To process your order, we work together with the following service provider(s), which support us wholly or partially in the execution of concluded contracts. Certain personal data is transferred to these service providers in accordance with the following information.

The personal data collected by us will be passed on to the transport company commissioned with the delivery within the scope of contract processing, insofar as this is necessary for the delivery of the goods. We will pass on your payment data to the commissioned credit institution within the framework of payment processing, if this is necessary for payment handling. If payment service providers are used, we explicitly inform you of this below. The legal basis for the transfer of data is Art. 6 (1) point b GDPR.

7.2 Zur Erfüllung unserer vertraglichen Pflichten unseren Kunden gegenüber arbeiten wir mit externen Versandpartnern zusammen. Wir geben Ihren Namen sowie Ihre Lieferadresse ausschließlich zu Zwecken der Warenlieferung Art. 6 Abs. 1 lit. b DSGVO an einen von uns ausgewählten Versandpartner weiter.

7.3 Use of Payment Service Providers

7.3.1 PayPal

When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – “purchase on account” or “payment by instalments” via PayPal, we transmit your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”). The transfer takes place in accordance with Art. 6 (1) point b GDPR and only insofar as this is necessary for payment processing. PayPal reserves the right to carry out credit checks for the payment methods credit card via PayPal, direct debit via PayPal or, if offered, “purchase on account” or “payment by installments” via PayPal. For this purpose, your payment data may be passed on to credit agencies on the basis of PayPal’s legitimate interest in determining your solvency pursuant to Art. 6 (1) point f GDPR. PayPal uses the result of the credit assessment in relation to the statistical probability of non-payment for the purpose of deciding on the provision of the respective payment method. The credit report can contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on recognized scientific, mathematical-statistical methods. The calculation of the score values includes, but is not limited to, address data. For further information on data protection law, including the credit agencies used, please refer to PayPal’s data protection declaration at: https://www.paypal.com/uk/webapps/mpp/ua/privacy-full. You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for contractual payment processing.

7.3.1 Credit card via Stripe

If you choose a Stripe payment method, payment is processed by the payment service provider Stripe Payments Europe Ltd, Block 4, Harcourt Centre, Harcourt Road, Dublin 2, Ireland, to whom we pass on your information provided during the order process together with the information about your order (name, address, account number, bank code, bank code if applicable, credit card number, invoice amount, currency and transaction number) in accordance with Art. 6 (1) point b GDPR. Your data will only be passed on for the purpose of payment processing with the payment service provider Stripe Payments Europe Ltd. and only to the extent necessary. For more information about Stripe’s privacy policy, please visit: https://stripe.com/gb/privacy

8) Use of Videos

This website uses the Youtube embedding function for display and playback of videos offered by the provider Youtube, which belongs to Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”).

To this end, the extended data protection mode is used to ensure, according to provider information, that user information will only be stored once the playback function of the video is started. When the playback of embedded YouTube videos is started, the provider sets “YouTube” cookies in order to collect information about user behavior. According to indications from Youtube, the use of those cookies is intended, among other things, to record video statistics, to improve user-friendliness and to avoid improper actions. If you are logged in to Google, your information will be directly associated with your account when you click on a video. If you do not wish to be associated with your profile on YouTube, you must log out before activating the button. Google saves your data (even for users who are not logged in) as usage profiles and evaluates them. Such an evaluation takes place in particular according to Art. 6 (1) point f GDPR on the basis of the legitimate interests of Google in the insertion of personalized advertising, market research and/or demand-oriented design of its website. You have the right to object to the creation of these user profiles, whereby you must contact YouTube to exercise this right.

Regardless of whether the embedded video is played back, a connection to the Google network “double click” is established when visiting this website. This may trigger further data processing beyond our control.

Google LLC, based in the USA, is certified for the US-European data protection agreement “Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU.

Further information on YouTube data protection can be found in the provider’s data protection statement at: www.google.com/policies/privacy/

9) Online-Marketing

9.1 Google AdWords Conversion Tracking

This website uses the online advertising program “Google AdWords” and the conversion tracking within the framework of Google AdWords, Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). We use the program of Google Adwords to draw attention to our attractive offers with the help of advertising materials (so-called Google Adwords) on external websites. We can determine, in relation to the advertising campaigns data, how successful the individual advertising measures is. We are interested in showing you advertisements that are of interest to you. We want to make our website more interesting for you and to achieve a fair calculation of advertising costs.

The conversion tracking cookie is set on a user’s browser, if he clicks on an AdWords ad delivered by Google. Cookies are small text files that are stored on your computer system. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits a certain page of this website and if the cookie has not yet expired, Google and we will be able to recognize that the user clicked on the ad and was forwarded to this page. Each Google AdWords customer gets a different cookie. Thus, cookies cannot be traced via the website of AdWords customers. The information collected by the conversion cookies is used to provide aggregate conversion statistics to AdWords customers who have opted-in for conversion tracking. Customers are informed about the total number of users who clicked on the ad and were forwarded to a conversion tracking tag page. However, they do not get any information enabling them to identify users personally. If you do not want to participate in the tracking program, you can refuse the use of this program by deactivating the Google Conversion Tracking cookie via your Internet browser through the user settings. In this case, you will not be included in the conversion tracking statistics. We use Google Adwords on the basis of our legitimate interest in targeted advertising in accordance with Art. 6 (1) point f GDPR.

Google LLC, based in the United States, is certified for the US-European data protection agreement “Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU.

For more information about Google’s privacy policy, please visit: https://privacy.google.com/intl/en-GB/take-control.html?categories_activeEl=sign-in

You can permanently deactivate cookies for advertising preferences by blocking them via a respective setting of your browser software or by downloading and installing the browser plug-in, available under the following link:
https://support.google.com/ads/answer/7395996

Please note that certain functions of this website may not be used or only to a limited extent, if you have deactivated the use of cookies.

9.2 Facebook Custom Audience via the pixel process

This website uses “Facebook Pixel” managed by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”). Provided express consent has been given, the behaviour of a user can be tracked after they have seen or clicked on a Facebook ad. This process is designed to measure the effectiveness of Facebook ads for statistical and market research purposes and may help to optimise future advertising activities.

The data collected in this way is anonymous to us so we cannot identity the user. However, this data is stored and processed by Facebook, who may make a connection with the respective user profile and may also use the data for its own promotional purposes, in accordance with the Facebook data usage policy (https://www.facebook.com/about/privacy/). You can allow Facebook and its partners to place ads on and off Facebook. A cookie may also be stored on your computer for these purposes. These processing operations may be carried out only with your express consent, in accordance with Art. 6 Para. 1(a) of the GDPR.

Consent to the use of Facebook Pixel can only be given by users over the age of 13. If you are under 13, please seek permission from your parent or guardian. Facebook Inc., based in the USA is certified for the US-European data protection agreement “Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU.

To disable the use of cookies on your computer, you can configure your browser so that no more cookies can be placed on your computer in future and already existing cookies will be deleted. However, disabling all cookies may mean that several functions on the pages of our website will no longer work. You can also disable the use of cookies by third parties such as Facebook on the following Digital Advertising Alliance website: https://optout.aboutads.info

10) Web Analysis Services

Google (Universal) Analytics

This website uses Google Analytics, a web analysis service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses so-called cookies, which are text files stored on your computer, to help the website analyze how users use the site. The information generated by the cookies about your use of this website (including the shortened IP address) is generally transmitted to a Google server in the USA and stored there.

This website uses Google Analytics exclusively with the extension “_anonymizeIp()”, which ensures an anonymization of the IP address by shortening it and excludes a direct personal relationship. As a result of the extension, your IP address will previously be shortened by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address will be transmitted to a Google server in the USA and shortened there. In these exceptional cases, processing is carried out in accordance with Art. 6 (1) point f GDPR on the basis of our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.

On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide us with other services relating to website and internet use. The IP address transmitted by your browser in the context of Google Analytics is not merged with other Google data.

You may refuse the use of cookies by selecting the appropriate settings on your browser. However, we should point out that in that case you might not be able to use the full functionality of this website. You may permanently refuse Google to collect data generated by cookies regarding the use of the website (including your IP address) and to process them. You can download and install the browser plugin available under the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

As an alternative to the browser plug-in or for browsers on mobile devices, please click on the following link in order to set an opt-out cookie which disables Google Analytics to collect data on this website in the future (this opt-out cookie only functions for this browser and this domain. If you delete your cookies on this browser, you must click again on this link):
Deactivate Google Analytics

Google LLC, based in the United States, is certified for the US-European data protection agreement “Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU.
This website also uses Google Analytics for a device-independent analysis of visitor flows, which is carried out via a user ID. You can deactivate the cross-device analysis of your usage in your customer account under “My data”, “Personal data”.

More information on how Google Analytics handles user data can be found in Google’s privacy policy at: https://support.google.com/analytics/answer/6004245?hl=en
This website uses HubSpot, a software of HubSpot Inc., 25 First St, 2nd Floor Cambridge, MA 02141 USA (“HubSpot”). Hubspot usage is for inbound marketing purposes. Inbound marketing focuses on creating quality content. The provider uses HubSpot to compile usage statistics when using pseudonyms. When you visit the website of the provider, cookies are set by HubSpot. If you do not want to be tracked by the HubSpot usage statistics, you may object to this usage, e.g. by preventing the installation of cookies by setting your browser software accordingly. The HubSpot Privacy Policy can be found here (http://legal.hubspot.com/privacy-policy).

11) Tools and Miscellaneous

11.1 Google Maps

Our website uses Google Maps (AP’I) of Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Maps is a web service for displaying interactive (country) maps in order to display geographical information visually. Using this service will show you our location and will make it easier for you to find us.

When you access the sub-pages that contain the Google Maps map, information about your use of our website (such as your IP address) is transmitted to and stored by Google on servers in the United States. This is regardless of whether Google provides a user account that you are logged in with or whether no user account exists. If you are logged in to Google, your information will be directly associated with your account. If you do not wish to be associated with your profile on Google, you must log out before activating the button. Google saves your data (even for users who are not logged in) as usage profiles and evaluates them. Such an evaluation takes place according to Art. 6 (1) point f GDPR on the basis of the legitimate interests of Google in the insertion of personalized advertising, market research and/or demand-oriented design of its website. You have the right to object to the creation of these user profiles. If you want to do so, you must contact Google to exercise this right.

Google LLC, based in the United States, is certified for the US-European data protection agreement “Privacy Shield”, which guarantees compliance with the data protection level applicable in the EU.

If you do not agree to the future transmission of your data to Google in the context of using Google Maps, you may completely deactivate the Google Maps web service by switching off the JavaScript application in your browser. In this case, Google Maps as well as the map display on this website cannot be used.

The Google terms of use can be found at: policies.google.com/terms. The additional terms of use can be found at: www.google.com/intl/en-US_US/help/terms_maps.html.

You can find detailed information on data protection in connection with the use of Google Maps on Google’s website (“Google Privacy Policy”) at: policies.google.com/privacy.

12) Internetauftritte (Fanpages) auf Netzwerkportalen und Plattformen

Wir bieten unseren Kunden und Interessenten die Möglichkeit, sich auf verschiedenen Netzwerkportalen und Plattformen (z.B. auf unserer Facebook-Fanpage) über unsere Produkte und über aktuelle Angebote zu informieren und mit uns in aktiven Meinungsaustausch zu treten.

Sobald ein Kunde oder Interessent (Nutzer) einen dieser Internetauftritte auf einem Netzwerkportal oder einer Plattform aufruft, werden vom jeweiligen Betreiber des Netzwerkportals oder der Plattform Daten erhoben, die zu Marketingzwecken genutzt werden können. Zu diesem Zweck werden sogenannte Cookies auf den Rechnern der Nutzer gespeichert. Die Cookies ermöglichen den Betreibern unter anderem Nutzerprofile zu erstellen, um darüber gesteuerte und interessenbasierte Werbung innerhalb und außerhalb der Netzwerkportale und Plattformen zu schalten.

Einige Betreiber, auf deren Netzwerkportalen und Plattformen wir einen Internetauftritt pflegen, haben ihren Firmensitz außerhalb der Europäischen Union. Wir können daher nicht ausschließen, dass Kundendaten außerhalb der Europäischen Union verarbeitet werden. Gleichzeitig möchten wir darauf hinweisen, dass sich Plattform- und Netzwerkportalbetreiber mit Sitz in den USA, die über das Privacy-Shield lizenziert wurden, verpflichtet haben, die Standards der aktuell gültigen Datenschutzgrundverordnung einzuhalten. Dennoch kann es bei der Durchsetzung von Betroffenenrechten zu Verzögerungen und Erschwernissen kommen, weshalb wir für die Geltendmachung dieser Rechte gemäß aktueller Datenschutzgrundverordnung empfehlen, sich direkt an die Betreiber der Netzwerkportale und Plattformen zu wenden.

Die Verarbeitung personenbezogener Daten der betroffenen Personen begründen wir mit unserem berechtigten Interesse an einer wirkungsvollen und nutzerorientierten Information der Nutzer durch zielgerichtete Werbung gem. Art. 6 Abs. 1 lit. f DSGVO. Bei Abgabe einer Einwilligung zur Datenverarbeitung durch den Nutzer berufen wir uns auf Art. 6 Abs. 1 lit. a sowie Art. 7 DSGVO.

Ausführliche Informationen zu den Zertifizierungen für das US-Europäische Datenschutzabkommen „Privacy Shield“, über den Datenschutz in Verbindung mit der Verarbeitung nutzerbezogener Daten sowie entsprechende Widerspruchsmöglichkeiten gegen die Verarbeitung nutzerbezogener Daten können Sie über nachfolgend aufgelistete Links einholen.

Facebook: Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland

• Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active
• Datenschutz: https://www.facebook.com/about/privacy/
• Widerspruchsmöglichkeit https://www.facebook.com/settings?tab=ads und http://www.youronlinechoices.com

Youtube: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA

• Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
• Datenschutz: https://policies.google.com/privacy
• Widerspruchsmöglichkeit: https://adssettings.google.com/authenticated

Instagram: Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland

• Datenschutz: https://help.instagram.com/519522125107875
• Widerspruchsmöglichkeit: https://help.instagram.com/519522125107875

Alternative Kontrolle über Cookies und andere Erfassungsmechanismen:

• Advertising Initiative: http://optout.networkadvertising.org/?c=1#!/
• Digital Advertising Alliance: http://optout.aboutads.info/?c=2&lang=EN
• European Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/

13) Rights of the Data Subject

13.1 The applicable data protection law grants you comprehensive rights of data subjects (rights of information and intervention) vis-a-vis the data controller with regard to the processing of your personal data, about which we inform you below:

• Right to information in accordance with article 15 GDPR: in particular, a right to receive information, have your personal data processed by us, the purposes of the processing, the categories of processed personal data, the recipients or categories of recipients; to which your data were disclosed or are the existence of a right to correction, cancellation, constraint processing, object to the processing, the planned storage period or the criteria for the determination of the storage period, complaint to a supervisor, the origin of your data, if it is not collected by us when you, the existence of an automated decision making including profiling, and any meaningful information about the involved logic and the specific scope and the intended effects of such processing, as well as your right to be informed as to which guarantees exist in accordance with article 46 GDPR in forwarding your data to third countries;
• Right of rectification in accordance with article 16 GDPR: you have the right incorrect data relating to you for immediate rectification and/or completion of your incomplete data stored by us.
• Right to cancellation in accordance with article 17 GDPR: you have the right to require the deletion of your personal data when the conditions of article 17 para. 1 GDPR. This right however in particular then does not exist, if the processing to the exercise of the right to freedom of expression and information, to comply with a legal obligation, for reasons of public interest or to claim, exercise or defence of legal claims is required;
• The Right to restrict the processing pursuant to Art. 18 GDPR: You have the right to request the restriction of the processing of your personal data as long as the accuracy of your data contested is verified, if you refuse to delete your data due to inadmissible data processing and instead request the restriction of the processing of your data, if you need your data to assert, exercise or defend legal claims, after we no longer need this data after the purpose has been achieved or if you have filed an objection for reasons of your particular situation, as long as it has not yet been determined whether our legitimate reasons predominate;
• If you have exercised your right to have the responsible party correct, delete or limit the processing, this party is obliged to inform all recipients to whom the personal data that concerns you has been disclosed of this correction or deletion of the data or restriction on processing, unless this proves impossible or involves a disproportionate effort. It is your right to have the responsible party inform you regarding such recipients.
• You have the right to receive the personal data you have provided to us in a structured, current and machine-readable format or to request its transfer to another responsible person, insofar as this is technically feasible.
• Right to revoke consents granted in accordance with Art. 7 para. 3 GDPR: You have the right to revoke consent to the processing of data at any time with effect for future for the future. In the event of revocation, we will delete the data concerned without delay, unless further processing can be based on a legal basis for processing without consent. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its revocation.
• Right of appeal under Art. 77 GDPR: If you believe that the processing of personal data concerning you is contrary to the GDPR, you have the right of appeal to a supervisory authority, in particular in the Member State where you reside, work or suspected infringement, without prejudice to any other administrative or judicial remedy.
• Right to be forgotten: https://www.zermattrosterei.ch/data-protection/right-to-be-forgotten/